by Smartie | May 20, 2016 | Featured, Publicity
When you read a newspaper or magazine, or watch a news program, what goes through your head? Are you absorbing the interviews, agreeing with the reviews, railing against (or for) the op eds? Congratulations, you’re normal! I, on the other hand, am scouring the...
by Smartie | Apr 22, 2016 | Marketing, Publicity
So, you’ve got a brilliant press release written and distributed. After the heady rush of the announcement, things are starting to lag. Your ticket sales are at a slow crawl and you want to give everything a boost. What can you do? A bunch of things! But here’s what...
by Smartie | Jun 12, 2012 | Publicity
“Why aren’t they?” I hear this question often. Why aren’t they reviewing me? Why aren’t they writing a feature story? Why aren’t they giving me a rave review? It’s easy to ask why, but only when you rephrase the question can...
by Smartie | Jan 6, 2011 | Publicity
The big Spidey bruhaha that exploded around the holidays is not injured actors, dangerous stunts or unrigged rigging. It was the audacity of Linda Winer of Newsday and Jeremy Gerard of Bloomberg to purchase tickets and give non-review reviews of the show. John Simon,...
by Smartie | Dec 22, 2010 | Publicity
It’s that time of year for Top Tens and Best Ofs, so PR for Smarties figured if you can’t beat ’em, join ’em! Uncork the champagne! The Smarties 2010 Publicist of the Year Award goes to Rick Miramontez for his impressive composure and...
